Which website builders do AI assistants recommend?

We ask ChatGPT, Claude and Gemini the same buyer questions about website builders every day and count which brands they name. No sponsored placements, no edited answers.

The finding

Between 2026-10-15 and 2026-10-18, Squarespace was named in 100% of 18 AI answers about website builders, ahead of Wix (100%) and WordPress.com (100%), across ChatGPT, Claude, Gemini.

18
AI answers read
7
brands named
3
AI engines
4
days measured

2026-10-15 to 2026-10-18, rolling 30 days. Updated automatically every day. Collection started recently, so expect these shares to move as days accumulate.

Share of AI answers, by brand

#BrandAll enginesChatGPTClaudeGemini
1Squarespace100%100%100%100%
2Wix100%100%100%100%
3WordPress.com100%100%100%100%
4Shopify77.8%100%66.7%100%
5Webflow38.9%100%33.3%0%
6Hostinger33.3%100%0%100%
7Framer22.2%0%33.3%0%

A brand counts once per answer that names it. Answers per engine over the window: ChatGPT 3, Claude 12, Gemini 3. Engines with few answers swing more, so compare brands within a column rather than across columns.

What the engines said on 2026-10-18

Claude, asked “Compare the leading website builders. Which would you pick?”
The top contenders are Wix, Squarespace, Shopify, and WordPress.com, each excelling in different areas. Wix offers the easiest drag-and-drop interface for beginners; Squarespace provides the most polished design templates; Shopify is best for e-commerce; and WordPress.com gives advanced users more customization for blogs. I'd pick Squarespace for most people seeking a balance of ease-of-use, professional aesthetics, and reasonable pricing—though if you're building a store, Shopify is genuinely superior, and if you want maximum control, self-hosted WordPress is worth the extra learning curve.
ChatGPT, asked “What is the best website builder for a small business? Name specific products.”
Best website builders for a small business For most small businesses, Wix is the best all-around website builder because it combines professional templates, easy editing, appointment booking, online payments, and marketing tools without requiring you to know how to code. However, the best choice depends on what your business does. A local service business, an online store, and a company that wants a premium-looking website have different needs. Here are the specific products I'd consider, with the strengths and drawbacks of each. The 6 best website builders for small businesses 1. Wix — Best overall Website: [wix.com](https://www.wix.com/) Wix is my first choice for a typical small business that wants to build and manage its own website. • Best for: Contractors, consultants, salons, restaurants, cleaning companies, and local service businesses. • Ease of use: Beginner-friendly dra…
Gemini, asked “What is the best website builder for a small business? Name specific products.”
The "best" website builder for a small business depends heavily on your specific industry, technical comfort level, and primary goal (e.g., selling physical products vs. booking appointments). The top-rated website builders for small businesses are categorized below by their specific strengths: 1. Wix — Best Overall for Small Businesses Best for: Service-based businesses, local shops, and entrepreneurs who want deep design flexibility without coding. Why it shines: Wix offers a brilliant balance of user-friendliness and power. It features an intuitive drag-and-drop editor and hundreds of industry-specific templates. Its built-in app ecosystem makes it effortless to add booking tools for clients, restaurant ordering, event management, or customer chat. Standout feature: Excellent built-in business tools (Wix Bookings, invoices, and automated marketing) and strong AI site-generation f…

How we measure

  • These three questions are fixed and asked every day:
  • “What is the best website builder for a small business? Name specific products.”
  • “Which website builder would you recommend for a startup landing page in 2026, and why?”
  • “Compare the leading website builders. Which would you pick?”
  • ChatGPT through Cloro's monitoring API, with web search off, so it answers from model knowledge.
  • Claude (claude-haiku-4-5) through Anthropic's API, answering from model knowledge without web search.
  • Gemini through Cloro's monitoring API, which returns the consumer Gemini answer.
  • Claude answers all three questions daily. ChatGPT and Gemini answer the first question for as many categories as their rate limit allows each day.
  • A language model lists the brands named in each answer, and only names that literally appear in the answer are kept.
  • These are our own fixed questions. No customer data is used on this page.

Is your brand missing from these answers?

AI assistants lean on what is written about a product across the web, and Reddit threads are among the sources they cite most. See where your brand stands with a free check, then track it daily.

Check your brand free →Other categories