Sometimes. ChatGPT named Marketo Engage in 31.3% of its 32 answers about marketing automation software. Between October 16, 2026 and October 29, 2026, Marketo Engage was named in 13% of 77 answers ChatGPT, Claude, Gemini gave to buyer questions about marketing automation software, #11 of the brands they named. By engine: ChatGPT 31.3%, Claude 0%, Gemini 0%.
Updated October 29, 2026 · rolling 30 days · 14 days of data
Engines with fewer answers swing more from day to day.
For most B2B companies in 2026, I’d recommend HubSpot as the default choice — unless you’re an enterprise with a very complex stack, in which case Marketo Engage or Salesforce Account Engagement (Pardot) may be a better fit.
• Marketo Engage: Better for complex enterprise demand gen, large databases, and sophisticated nurture programs.
• Marketo Engage if you’re a more mature B2B organization with complex lifecycle marketing, multiple business units, and a dedicated marketing ops team.
Share of all 77 answers that name each brand. Full marketing automation software ranking, by engine →
Every day we ask ChatGPT, Claude and Gemini the same fixed buyer questions about marketing automation software, such as “What is the best marketing automation software for a small business? Name specific products.”, and record which brands each answer names. A brand counts once per answer. No brand pays to appear, and answers are not edited. The method and every question are on the marketing automation software page.
Run the same check for your own site: which engines name you, who they name instead, and the threads that shape it. Free, one check a day.